≡-Korea Tourism Creates a Vibrant Winter Festival in Manila Featuring Immersive Cultural Experiences, Hallyu Shows, DIY Workshops and Exclusive Travel Packages – Viral of Today
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September 4, 2025The Korea Tourism Organization (KTO) held Korea Travel Fiesta on August 30 and 31 at the Mall Of Asia SMX Convention Center and transformed its music hall into a winter wonderland. The two-day event aimed to teach the Filipino tourists the undiscovered essence of Korea by soothing their senses with beautiful landscapes of snowy Korea and Korean Cultural Heritage while also letting them enjoy some of Korea’s entertainment industry including Hallyu.The hall was transformed into a winter wonderland with the use of white and icy blue decorations. There were also twinkling light sculptures and other interactive pieces of art. Koreas winter magic was incorporated into the sculptures to create a beautiful and mesmerizing effect. The entrance to the stage allowed the guests to experience the full effect of the sculptures. The entire hall served as a perfect background for kids to enjoy themselves while learning about a Korean heritage. The opening ceremony was held to mark the start of the event which included both exclusive travel experiences as well as other performances.The festival included a vast variety of events which contained impressive performances for the visitors. The guests were entertained by the wonderful Korea’s stage production acts singing and dancing at Korea’s Musical theater. The crowd also enjoyed K-pop acts as well which were meant for interactions. There were also performances of Taekwondo which guests were allowed to participate in. There were numerous dancers who interacted with the visitors by teaching them some of the Korean Pop moves.In addition to the shows, Korea Travel Fiesta 2025 focused on culture. Guests were taught how to prepare some of Korea’s traditional foods, were able to learn K-Beauty, and were able to wear a hanbok and Korea’s iconic performing arts school uniforms. Attendees were able to take personalized souvenirs from creative workshops, and in photo zones, the festival recreated parts of Korea’s winter such as a luminous cube of Nami Island in winter. These experiences combined tradition, styling, creativity, and the new culture of Korea.Also, family experiences were a main focus. The festival targets Korea as a winter family travel destination. Family travel includes ski resorts, winter activities, and cultural activities. Travel and airline partners offered special travel packages which included a discount on international tickets. Visitors were able to claim domestic tickets to Korea. Boring activities such as raffles were boring but tickets were exciting, and we won cool prizes such as Bluetooth gadgets. These prizes were given throughout the weekend to keep the atmosphere joyful.The Korea Travel Fiesta 2025 festival is aimed at fun but is more to Korea. The emphasis is on the winter scenes, seasonal activities, and one-of-a-kind experiences that are grouped differently from tourists. Guests can learn about Korea’s diverse culture and lifestyle without the need for travel through booths, live shows, and special discount programs.Within the span of two days, throngs of participants experienced the marketing options available, as well as the types of music, food, entertainment, and cultural workshops facilitated at the Token Festival. The event succeeded in bridging the Korean attention-grabbing culture and seasonal offerings and travel interest from the Filipino audience and audience. It also strengthened the credibility of Korea as a place where the winter—filled with snow-covered mountains and cultural festivities—can be experienced in an unforgettable way.Korea Travel Fiesta 2025 showed that Korea’s winter is more than a season, as it is also an integration of culture, adventure, and entertainment. The event brought Koreans closer the the timeless joy of Korea as an tourist attraction in the heart of the country. It also revealed the endless travel opportunities that await Korea. The audience was able to enjoy a glimpse of the decorated culture of Korea. Festivities of music and food, cultural workshops, and travel offerings showcasing Korea as a travel hot spot fastened Korea’s tourism position for Filipino travelers.
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