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Mexico, Argentina, And Brazil Visitors Vanish From US In 2025 As New Policies And Political Tension Take Toll

Monday, July 7, 2025

In 2025, tourists in Mexico, Argentina, Brazil, and several border countries are turning increasingly away from trips to the United States in response to new immigration controls, additional airport security, and growing hostility towards foreign tourists. Previously the number one destination for leisure and family tourism, the region now feels volatile and unwelcoming to millions as stronger border controls and political instability redraft safety and welcome in the US. This shift is leading tens of thousands of tourists to choose alternative destinations in Europe or Asia, or in Latin America itself—places where they think they will be received better and will be safer.

Latin American Travelers Rethink US Visits in 2025 Amid Political Unrest and Safety Concerns

For many Latin American travelers, visiting the United States once ranked high on their travel wish list. But in 2025, a growing number of tourists from Mexico, Central America, and South America are pausing or diverting their plans due to increasing uncertainty around safety, immigration enforcement, and perceived unwelcomeness within the US political climate.

Take the example of a traveler from central Mexico who had every intention of flying to the US to visit family this year. Although she held a valid visa and had previously planned to explore American cities, she ultimately chose to travel to Europe instead, citing growing concerns about treatment at US borders and the risk of being denied entry.

Despite living just a short flight away, she concluded that the current political atmosphere in the United States wasn’t conducive to a comfortable visit. Her decision reflects a wider sentiment among Latin American travelers, particularly in response to ongoing tensions surrounding immigration policy, deportation measures, and the tone of public discourse about foreigners.

Travel Anxiety in a Politically Charged Environment

The United States’ focus on border control and national security has left many Latin Americans apprehensive. A suite of executive orders implemented under the current administration emphasized strict immigration enforcement and imposed travel limitations on certain countries. These moves, though framed as measures to strengthen security, have led to apprehension among international visitors.

This atmosphere has had visible consequences. Notably, large-scale immigration enforcement actions across major cities like Los Angeles have made headlines, especially when mass deportation operations were followed by public protests that turned violent. In some cases, authorities responded by deploying the National Guard, further escalating concerns about safety for both residents and visitors.

These developments have become deciding factors for many would-be tourists. While the US has long attracted visitors from Latin America due to its cultural ties and geographic proximity, the ongoing domestic instability and public debates surrounding immigration have cast a shadow over its image as a welcoming destination.

Economic Ripple Effect on US Tourism

The shift in sentiment among Latin American travelers could have serious economic consequences. Historically, visitors from Mexico have represented one of the largest international markets for the United States, second only to Canada. In 2018, Mexican tourists alone contributed an estimated $21 billion to the US economy, according to data from the US Travel Association.

A drop in visitation from this group could threaten revenue for US hotels, airlines, attractions, and local tourism businesses. While many Latin Americans are not entirely ruling out future travel to the United States, they are taking a cautious approach amid uncertainty and instability.

Mixed Trends Across the Region

Interestingly, while some travelers are holding back, others are continuing to explore the United States. Data from the Arrival and Departure Information System (ADIS) between March 2024 and March 2025 indicates that arrivals from Mexico have actually grown by nearly 15%, comprising just under 27% of all international arrivals—only slightly behind Canada.

Despite concerns, Mexican travelers continue to show interest in iconic US cities. According to booking platform Expedia, searches for accommodations between May and June 2025 by Mexican tourists focused on destinations like New York City, Las Vegas, San Diego, Anaheim, and Orlando. Additionally, lesser-known but emerging destinations such as Charlotte, San Jose, Fort Lauderdale, Atlanta, and Fort Worth are gaining popularity.

During the same period, average airfare from Mexico to the United States remained below $575, making travel financially accessible even in the face of economic uncertainty.

However, broader regional data paints a more complex picture. While countries like Brazil and Argentina still demonstrate strong outbound interest in US travel, other nations in Central and South America show declining numbers. Between March 2024 and March 2025, arrivals from South America dropped by around 6%, and arrivals from Central America fell by over 35%.

According to a statement from Skyscanner, travelers across Latin America are becoming increasingly alert to travel advisories, political developments, and potential risks. The platform noted that since the pandemic, tourists have become more selective and cautious in response to global instability.

Caution and Changing Priorities

While some Latin American travelers still include the US in their itineraries—particularly for work-related travel—many are shifting leisure travel to destinations they perceive as more stable, inclusive, or affordable. The emotional comfort of feeling welcome and safe has become a central component of travel decisions.

For travelers who work in tourism or travel content creation, their visits to the United States are often tied to professional obligations. Many continue to fly to major cities like Washington, D.C., New York, and Orlando for events, brand activations, or conferences. However, they acknowledge that political volatility plays a role in shaping their personal travel preferences.

Many content creators and frequent travelers across Latin America report growing numbers of followers asking if it’s safe to travel to the United States. Questions such as “Should I postpone my US trip?” or “Is it dangerous for Latin Americans now?” appear regularly across social media platforms, suggesting increased unease.

Additionally, the cost-benefit ratio of visiting the US is shifting. High airfare, potential discomfort, and changing immigration attitudes have caused some travelers to explore destinations in Europe, Asia, or within Latin America itself.

Future of US Tourism from Latin America

The final decision for many travelers depends on ongoing political developments. Clear signals of inclusivity and stability—such as reduced public protests, a calming of rhetoric around immigration, and improved border experiences—could encourage tourists to reconsider the United States as a desirable destination.

In 2025, tourists from Mexico, Argentina, and elsewhere are canceling trips to the United States due to stringent new immigration laws and rising fears about safety and discrimination. Many now choose destinations where they are received better and are safer.

For now, however, many are choosing peace of mind over proximity. With so many alternative travel destinations offering rich cultural experiences and warm welcomes, the United States faces a reputational challenge in maintaining its appeal to the Latin American market.
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Tags: anaheim, argentina, brazil, Las Vegas, mexico, new policies, New York City, san diego, Tourism news, Travel News, US

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