≡-Vietnam Coastal Destinations Drive Unprecedented Growth as Eastern European and CIS Tourists Revolutionize Beach Tourism Industry – Viral of Today

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Home » ASIA » Vietnam Coastal Destinations Drive Unprecedented Growth as Eastern European and CIS Tourists Revolutionize Beach Tourism Industry Sunday, July 13, 2025It is experiencing explosive growth with the inflow of travelers from emerging economies. There is heightened interest in beach resorts and coastal towns, with travelers from countries like Russia and Kazakhstan and others flocking to experience the unique mix of natural attraction and off-the-track cultural experience.Vietnam is fast emerging as the destination of choice among travelers, particular among travelers from the emerging nations. The most recent Yango Ads report reveals that the interest among travelers from Russia, Kazakhstan, Belarus, Georgia, and other nations from Eastern Europe and the Commonwealth of Independent States (CIS) has registered unprecedented growth. This increased foreign travelers’ movement is bound to redefine Vietnam’s travel industry, particularly its successful beach travel industry, and bring in newer growth and revenue opportunities.Young, Spontaneous Tourists Are Behind Vietnam’s Increased PopularityYoung, energetic, and always on the lookout to visit new places, the travelers from the emerging markets are reshaping the face of Vietnam’s travel industry. 27.5 percent of the travelers, as the report cites, are between 25 and 34 years of age, and 36.2 percent are between 35 and 44 years of age. This is a very significant age bracket in Vietnam’s travel industry, since they have the disposable income to indulge in traveling and are lured towards the offbeat, non-conventional places.From the viewpoint of spending capacity, travelers coming from such emerging markets are an attractive audience. Almost half of them have an income ranging from \$500 to \$1,000 monthly, and an impressive 90 percent are willing to spend between \$1,000 and \$3,000 on vacations. Thus, Vietnam is able to accommodate both price-minded tourists and travelers wanting higher-end vacation experience.Factors that Invite Emerging Market Tourists to VietnamThere are several reasons why Vietnam is fast becoming the destination of choice among travelers from emerging economies. Climate is one of the most important reasons, with 58.6 percent of travelers indicating that favorable climate is an important factor in deciding their destination. Price is quite an important factor too, with 44 percent of travelers assigning maximum value to inexpensive and affordable travel. Cultural experience is most important among travelers traveling to Vietnam (32 percent). Ease of availability of visa is making Vietnam an attractive destination among foreign travelers too.Vietnamese Beaches: The Go-To Destination for Summer and Winter TouristsThe peak travel season is during the summer months, with 50.4 percent saying they desire to travel during the summer months. This is the ideal opportunity for Vietnam’s beach resort towns such as Nha Trang, Phu Quoc, and Da Nang, which are rapidly becoming must-destination locations among tourists wishing to experience the ultimate beach vacation. These locations, with their natural beaches and vibrant atmosphere, are perfectly situated to capitalize on the growing popularity of beach vacations.Apart from peak months of the summer, winter vacations are gaining momentum too. Almost 28.6 percent of new market travelers are lured during the winter months to Vietnam because of the pleasant weather of the southern regions. It offers new off-season vacation opportunities, with travelers being able to go to Vietnam’s coast locations without peak-month crowded environments.Vietnam: The Destination of All Types of TravelersThe reason why the interests among the emerging market tourists are as diversely divided as they are, renders Vietnam an ideal destination as well. Although beach holidays are still the most preferred, with 80 percent opting for seaside vacations, 46 percent of the tourists favor nature getaways, and 43.2 percent are in pursuit of cultural vacations, the diversification of the interests renders Vietnam a destination that is flexible and capable of catering to anyone, from the ones desiring the relaxing beach vacations to the ones desiring the rich history and culture of the nation.Family vacations are also important, with 50 percent of the tourists coming with their families. Furthermore, 61.8 percent of the travelers opt to stay for one to two weeks, indicating their passion for experiencng Vietnam’s attractions and taking fullest advantage of their vacation experience.The Future of Beach Tourism in Vietnam: Increased Demand and OpportunitiesAs the popularity of Vietnam’s beach attractions continues to gain speed, Vietnam stands to become a significant player in the global beach tourism market. The influx of travelers from the fast-emerging economies is the best opportunity that Vietnam has to capitalize on the demand, diversify its product offerings in the industry, and cater to both the budget and luxury travelers. The natural scenery, affordable air ticket prices, and affluent diversification of attractions in Vietnam are determining factors which render Vietnam an appealing destination among global travelers. Vietnam’s tourism sector is likely to enjoy promising growth as it develops its strengths and meets the shifting preferences of foreign travelers.Tags: affordable travel, Beach Resorts, cis countries, coastal destinations, emerging market travelers, ietnam tourism, international visitors, luxury beach vacations, russian tourists, Tourism news, Vietnam, Vietnam beach tourism

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