≡-New Zealand Hosts Successful Five-City Roadshow In India To Promote Tourism: Know More – Viral of Today
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Home » TOURISM NEWS » New Zealand Hosts Successful Five-City Roadshow In India To Promote Tourism: Know More Tuesday, July 8, 2025New Zealand, famous for its spectacular landscapes and authentic cultural experiences, has concluded its extremely successful five-city Indian roadshow. It was conducted between June 30 and July 4, 2025, and spanned across key cities such as Jaipur, Kolkata, Hyderabad, Chennai, and Bengaluru. It was well-received by India’s travel and trade community. This roadshow was a key tool for General Travel New Zealand to promote New Zealand as a leading destination among Indian travelers searching for long-haul holidays with distinct experiences.This year’s roadshow marked a significant milestone, with 16 leading New Zealand tourism companies participating—making it the largest Kiwi delegation to date. The delegation presented a wide range of travel options, from cultural immersions and luxury stays to soft adventure experiences and seat-in-coach adventures, all designed to cater to the diverse preferences of Indian outbound travelers. A key focus of the roadshow was Kiwiway Vacations, the customized FIT packages developed by General Travel, tailored specifically for the Indian market’s increasing demand for personalized international holidays.Prominent Brands and Offerings for Indian TravelersThe participating companies represented some of New Zealand’s most reputable tourism and hospitality brands, including Skyline Enterprises, Southern Discoveries, Entrada Group, Hobbiton Movie Set Tours, RealNZ, and Transport World Invercargill. Other brands such as Polynesian Spa, Te Puia, Totally Tourism, and Air New Zealand added further value by offering a comprehensive glimpse into the diverse activities, natural wonders, and luxurious experiences that New Zealand has to offer.Additionally, hotels like Sudima Hotels, Millennium Hotels, Distinction Hotels, and Scenic Hotel Group showcased their luxury offerings, making the event even more appealing for Indian travelers seeking premium accommodations. The roadshow also highlighted options for families, honeymooners, and luxury travelers, ensuring that every type of visitor could find a bespoke solution for their next vacation. RotoruaNZ and West Coast Tourism rounded out the showcase with tailored experiences for nature lovers and adventure seekers alike.Anna Black, Executive Director of General Travel New Zealand, expressed her enthusiasm for the roadshow’s success: “India continues to be a key and growing market for New Zealand. The enthusiasm and genuine interest shown by Indian travel agents across all five cities has been truly encouraging. This roadshow was a fantastic opportunity for our partners to build meaningful connections and better understand the preferences of the Indian traveler. We’re excited about the future potential and look forward to welcoming more visitors from India to New Zealand.”B2B Interactions and Growing Demand for Experiential TravelOver the course of the week-long event, the New Zealand delegation interacted with over 300 travel agents across the five cities. These B2B discussions provided a valuable opportunity for Indian agents to gain firsthand insights into New Zealand’s diverse travel products, better equipping them to sell the destination to their customers. From guided tours and luxury stays to adventure experiences, the roadshow provided a comprehensive understanding of what New Zealand can offer, meeting the needs of families, solo travelers, and luxury tourists.The interactions were not only focused on sales but also on fostering collaborations and partnerships that would further strengthen New Zealand’s position in the Indian market. The success of the roadshow demonstrated that there is a rising demand for experiential and personalized holidays in India, with more travelers seeking curated, authentic experiences rather than traditional package tours.This aligns with recent trends in the Indian travel market, where travelers are increasingly looking to connect more deeply with destinations, seeking activities like cultural exchanges, soft adventure, and personalized itineraries that cater to individual interests.The Role of Global Destinations in Facilitating the RoadshowThe roadshow’s smooth execution was made possible thanks to Global Destinations, who facilitated the roadshow’s coordination and ensured impactful engagement with key stakeholders in the Indian travel trade. Their on-ground expertise and strong industry relationships played a crucial role in curating and executing the event, ensuring that both the Kiwi delegation and Indian agents had a seamless and productive experience. By leveraging their extensive network, Global Destinations helped facilitate discussions that allowed New Zealand’s tourism offerings to be tailored even more precisely to the Indian outbound market.The involvement of Global Destinations underscores the growing importance of strategic partnerships in promoting international travel. It also highlights how tourism organizations are working together to understand and cater to the specific needs of diverse markets, such as India’s rapidly growing number of affluent travelers and experience-driven tourists.Looking Forward to More Visitors from IndiaThe conclusion of the General Travel New Zealand roadshow signals a bright future for New Zealand as a destination for Indian travelers. As the demand for personalized and experiential travel continues to rise in India, New Zealand’s reputation as a top long-haul destination is poised to grow. The roadshow not only served as a marketing exercise but also helped strengthen relationships, exchange feedback, and refine the offerings that will appeal most to Indian tourists.Anna Black concluded by emphasizing the importance of these initiatives for New Zealand’s tourism industry: “This roadshow has been a testament to how much potential there is for collaboration between our partners in India and New Zealand. We’re thrilled about the opportunities to offer new and exciting experiences to Indian travelers and look forward to welcoming more visitors from India in the near future.”The success of the roadshow ushers in a greater relationship between India and New Zealand, guaranteeing that visitors from one of the globe’s most rapidly expanding outgoing markets will become motivated by New Zealand’s beauty, luxury, and adventure. In anticipation of welcoming increased numbers of Indian visitors, this roadshow will become a seminal point in creating longer-term partnerships that will dictate New Zealand’s future tourism.
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