≡-Female-Only Travel Tours: A New Growing Trend Catering to Solo Women Travelers – Viral of Today

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Home » TOURISM NEWS » Female-Only Travel Tours: A New Growing Trend Catering to Solo Women Travelers Saturday, July 12, 2025In recent years, the travel industry has seen a significant shift as more women venture out on their own to explore the world. The rising trend of female-only travel tours has delved into this growing demand for safe, empowering, and adventurous experiences designed specifically for women. This niche sector is gaining speed, with women seeking not only new destinations but also the comfort of traveling with like-minded friends and even strangers who prioritize safety, freedom, and fun.For many women, solo travel is a transformative experience, offering the opportunity for self-discovery and personal growth. But even with the thrill of exploring new places, safety remains a top concern for solo female travelers. The rise of female-only tours addresses this issue while providing a supportive, group-oriented atmosphere that allows women to enjoy their travels without the worries that often travel alongwith solo adventures.The Rise of Solo Female TravelersAccording to recent data from Tourism Research Australia and Austrade, solo female travelers make up a significant portion of the travel market. In fact, women traveling alone account for 40% of the domestic travel market in Australia and 30% of international solo travelers. This shift has caught the attention of the travel industry, prompting companies to create tailored travel experiences that address the unique needs and desires of women.One such company capitalizing on this trend is ROAM, a new venture launched by Gerringong-based travel agent Kelly Morrison. ROAM offers curated travel experiences specifically designed for women who want to embark on adventures while maintaining a sense of community and security. The company’s first female-only tour is set to depart in November 2025 for New Zealand, featuring a blend of fine dining, relaxation at a health spa, and thrilling outdoor activities like jet boat rides.A Safe and Empowering ExperienceKelly Morrison’s own journey into the world of solo travel began after significant life changes. Following a divorce and becoming an empty nester, Morrison sought a new way to explore the world. She found solace in traveling solo but quickly realized that safety was a concern. On a trip to Morocco with her sister, they decided to join a women-only group tour for added security. During their independent exploration of Morocco’s capital, they faced a frightening situation where they had to seek refuge in a shop to avoid being followed by a male stranger.This unsettling experience sparked the idea for ROAM, a travel company that emphasizes safety, fun, and cultural immersion. Morrison recognized that many women share her desire for adventure but also value the reassurance that comes from traveling with others who understand their concerns. Thus, ROAM offers small-group tours that provide the freedom to explore, with the added benefit of knowing that there is always a supportive group to turn to in times of need.Tailored Tours for Women Who Want MoreWhile traditional group tours often come with rigid schedules and overwhelming itineraries, ROAM aims to offer a more relaxed and enriching travel experience. Morrison designed the tours to allow participants to enjoy leisurely mornings, explore local cultures at their own pace, and immerse themselves in meaningful experiences.“We don’t want to create a cookie-cutter, tourist-trap experience. The tours are designed to cater to women who want to explore new places in a relaxed, thoughtful way,” Morrison said. Her vision includes incorporating community-based activities, such as visiting local orphanages and asking participants to bring baby clothes for donation, as part of the experience.The focus on meaningful travel experiences is at the heart of ROAM’s philosophy. Rather than rushing from one sight to another, Morrison believes that travelers should take time to appreciate the essence of each destination. “We want to give our travelers the chance to slow down, take in the surroundings, and truly connect with the places they visit.”The Impact of High Costs and Single SupplementsOne of the challenges faced by solo female travelers is the financial burden of single supplements. Many tour companies charge extra fees for travelers who prefer or need to book accommodations for one, as opposed to sharing a room with a travel companion. This can make solo travel a more expensive option, particularly for women who don’t have a travel partner.In response to this issue, Morrison plans to connect solo travelers who are interested in similar experiences, allowing them to share a room and split the cost of accommodations. This not only helps make travel more affordable but also fosters a sense of camaraderie among women.“We’ve had women in their 80s come in and express a desire to go to Antarctica, but they don’t want to travel alone. The option to connect with others who have similar interests and share the costs makes it possible for them to fulfill their dreams,” Morrison explained.Supporting the Changing Travel LandscapeAs more women take the plunge into solo travel, it’s clear that the demand for female-only tours is on the rise. Companies like ROAM are leading the charge, offering more than just an escape—they’re providing women with a chance to travel with purpose, safety, and community. These tours are tailored to women’s specific needs, whether it’s a relaxing spa retreat, an adventurous outdoor activity, or an opportunity to connect with local communities.Morrison’s approach has resonated with women of all ages, including those who have never traveled solo before. With a focus on slow travel, personal experiences, and the joy of sharing moments with like-minded women, ROAM aims to make female-only travel tours a mainstream option for those looking to explore the world in a supportive environment.The Future of Women-Centric TravelAs the demand for female-only travel tours continues to grow, it’s likely that more travel companies will create tailored experiences for women. This shift represents not just a market opportunity, but a cultural shift that empowers women to travel with confidence and peace of mind.The rise of female-centric travel is much more than just a trend—it’s a reflection of broader societal changes in gender equality and empowerment. Women are increasingly taking control of their travel experiences, seeking opportunities that allow them to explore the world on their own terms, all while prioritizing safety, adventure, and meaningful connections.For more information about ROAM and their future tours, visit their website or contact Kelly Morrison directly. Women of all ages and backgrounds are invited all over the world to join the movement of wander women who are making their travel dreams a reality.

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